Except you’ve been residing beneath a rock, you’re abundantly conscious that Joe Rogan has been within the information a bit recently. I’m not going to get into the specifics or debate both facet of his current controversy. However you could have seen that after Ukraine Vs. Russia, you’d be hard-pressed to discover a larger information story in the US during the last month than Joe Rogan/Spotify Vs. Neil Younger/mainstream media/medical neighborhood. And shockingly, Joe’s controversy most likely obtained extra ink in current weeks than the potential of World Battle III over in Europe.
To provide only a little bit of background, Joe Rogan’s podcast, which is titled “The Joe Rogan Expertise,” was launched in December 2009. For a few years it was accessible without spending a dime on all podcast platforms and YouTube.
In Could 2020 the world shook just a little bit when it was introduced that Spotify had acquired the unique proper to be the house of Joe’s podcast. Spotify didn’t ACQUIRE his podcast, they merely licensed it for what was typically understood to be a 3 12 months deal.
And with regards to that three 12 months deal, on the time the deal was introduced most shops (together with CelebrityNetWorth) estimated the entire worth of the deal at $100 million.
Talking with nameless inside sources, the New York Instances simply uncovered the entire precise worth of Joe’s Spotify payday. Because it seems, that $100 million quantity was not right. Joe Rogan’s Spotfiy deal is MUCH MUCH larger than we beforehand thought.
In our breakdown again in Could 2020, we truly predicted that Joe’s deal was a lot bigger than $100 million however it was exhausting to go towards reporting from the Wall Road Journal and Bloomberg. We didn’t have any inside supply feeding us ideas, however we did have it on good authority that Joe’s podcast had been making $20-30 million per 12 months beneath its former arrange.
So if it actually was a three-year $100 million deal, Joe would have basically have been buying and selling $20-30 million for $33 million. Why would he do this? It’s not that giant of a elevate to go completely company and put all of your episodes on a brand new platform. Right here’s what we stated again in Could 2020:
“What makes a number of sense to me is that if Joe at present makes $20 million per 12 months, so $60 million over the following three years and Spotify provided him $100 million UP FRONT. Money now. Direct deposited. After which he continues making that $20-30 million per 12 months from promoting and different incentives.“
Because it seems, even that beneficiant prediction was off, by a LOT.
In accordance with sources who spoke anonymously with the New York Instances, Spotify provided Joe Rogan a three-and-a-half-year deal. The minimal worth of that deal?
In accordance with the sources, Joe is incomes “$200 million, with the opportunity of extra.“
Let’s simply take that $200 million quantity. Initially, a few of that cash goes in direction of Joe’s manufacturing prices. As it’s possible you’ll know in case you’ve ever seen Joe’s present, his manufacturing price range is nearly non-existent. I feel he would battle to spend $100k a month on manufacturing prices. However let’s say he’s spending $150k per thirty days over the deal’s 42 months. That’s $6.3 million going in direction of prices over the lifetime of the deal. That leaves $194 million left over for Joe.
Taking a look at it by way of 42 month-to-month funds, that will equate to…
$4.6 million per thirty days
Often known as…
$55 million per 12 months
That might be $55 million per 12 months for 3 years plus $27.7 million for the ultimate half 12 months.
$55 million per 12 months would make Joe the highest-paid participant in skilled baseball, the NBA and the NFL. In 2021 Joe made about $20 million greater than the entire compensation (base wage + inventory + bonus) of Goldman Sachs’s CEO, David Solomon.
I can even virtually assure that Joe’s deal is impregnable. If Spotify fires him, they doubtless nonetheless must pay the total contract quantity whereas additionally letting him signal one other cope with a rival. That’s why Joe Rogan doesn’t appear to care and even be mildly impacted by his current controversy. If he will get fired, he’ll most likely simply double his cash.
This submit first appeared on celebritynetworth.com